Life’s more than alright, but let’s be real here. Sometimes you nod off just thinking about the snoozer of a day ahead. You’ve got a case of the ho-hums. And you’re having to dig pretty deep to hamster-wheel your way through more of the same-same.

So when you get an all-caps WAKE-UP CALL from CoffeePot cold brew, pick up, dammit. Don’t ignore that brrnng-brrnng. With just-enough caffeine and little something-something, it’s got a certain charisma – all free-spirited and fearless. Part ‘Who cares’ shrug-off, part ‘Watch this’ showman, CoffeePot shakes you out of your zombie zone. Gives you permission to peace out on Routinesville, and invites you to head off somewhere euphoric. Calm. Hyper-creative. Happy. In a made-up-word word, non-yawny.